The Role /

Art Direction / Logo Design / Marketing / Branding / Advertorial / Editorial / Experiential / Digital / Pitch / Typography / Creative Solutions / Print Production /

The Brief /

RENAULT were inspired to get participants of all abilities, race ready, break their personal best records, and power them across the finish line of the Virgin Money London Marathon, with the proven coaching knowledge of Runner's World Magazine.

The Solution /

Utilising a distinct vibrant 360° campaign, covering any experience level from sofa to medal winning, guiding expert nutrition, training, time line diaries, equipment and on the day pacing teams to help hit, or smash goals.

The Role /

The Brief /

RENAULT were inspired to get participants of all abilities, race ready, break their personal best records, and power them across the finish line of the Virgin Money London Marathon, with the proven coaching knowledge of Runner's World Magazine.

The Solution /

Utilising a distinct vibrant 360° campaign, covering any experience level from sofa to medal winning, guiding expert nutrition, training, time line diaries, equipment and on the day pacing teams to help hit, or smash goals.

The Results /

209 New Medal Winners

31% Increase in Brand Awareness

Runner's World London Marathon

The Role /

The Brief /

RENAULT were inspired to get participants of all abilities, race ready, break their personal best records, and power them across the finish line of the Virgin Money London Marathon, with the proven coaching knowledge of Runner's World Magazine.

The Solution /

Utilising a distinct vibrant 360° campaign, covering any experience level from sofa to medal winning, guiding expert nutrition, training, time line diaries, equipment and on the day pacing teams to help hit, or smash goals.

The Results /

209 New Medal Winners

31% Increase in Brand Awareness